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Customer Feedback Survey

Accreditation Handbook—Chapter II: Mission and Principles of the CAA

2021 Customer Feedback Survey

Fielded September 16 – October 12 

As part of its 2019–2022 Strategic Plan, the CAA is seeking formal feedback on the accreditation program overall, including recent changes to policies and procedures, new standards, and the various touchpoints of the review process. This survey will measure the effectiveness of the accreditation program and collects stakeholder/customer feedback about those changes. This survey will also measure the overall satisfaction with the accreditation program (including materials, interactions with staff, timelines, accreditation standards, benefits, and value). The survey results and analysis will be used to inform the CAA as it plans for the future and to help improve accreditation polices, operations, and services provided to its stakeholders.

Invitations were sent to stakeholders on September 16, 2021, with instructions to complete the survey. Any questions should be directed to   

2017 Customer Feedback Survey

In the fall of 2017, the CAA fielded its triennial Accreditation Customer Feedback Survey (CFS) to just under 6,000 program directors, academic faculty, and clinical faculty at CAA-accredited and candidate programs. This survey gave faculty the opportunity to provide feedback about:

  • Site visits
  • Annual report and re-accreditation processes
  • 2017 Standards for Accreditation
  • Value of CAA Accreditation
  • Satisfaction with the accreditation program
  • Areas for CAA to consider for future focus and resource development

A total of 1,086 individuals (19%) of those invited to participate responded to the 2017 survey, providing over 2,500 individual comments in response to open-ended questions in several categories.

Overall Satisfaction

In terms of overall satisfaction with CAA’s accreditation program, 74% of respondents indicated that they were somewhat or very satisfied, continuing the upward trend from 65% and 58% of respondents satisfied with the CAA’s accreditation program in 2013 and 2010, respectively. Open-ended comments under the satisfaction category were grouped into several areas for further analysis and for the CAA to identify common themes and suggest targeted improvements.

Vision, Purpose, and Core Values

In terms of the CAA meeting its vision and purpose, respondents noted the following:

  • 92% of respondents feel that the CAA is successfully meeting its vision “to engage academic programs in strategic partnerships for the advancement of quality education and enhancement of the professions”
  • 94% of respondents feel that the CAA is successfully meeting its purpose “to assure quality in preparation of students in audiology and speech-language pathology to serve the professions and the public”

For its core values, the CAA received its highest ratings for accountability and credibility (95% of respondents feel that the CAA is somewhat or very successful at meeting those two values); creativity and innovation garnered the lowest ratings (85% of respondents feel the CAA is somewhat or very successful at meeting those two values).

Next Steps

The CAA thanks all academic faculty, clinical faculty, and program directors who provided feedback via the 2017 CFS and assures stakeholders that their voices have been heard. The CAA greatly values suggestions for improvements from those who are most familiar with the process and the accreditation program itself.

The CAA used the data to drive its work in making improvements to existing processes, developing new initiatives and resources, and developing its 2019–2022 Strategic Plan. For more details about the planned improvements and efficiencies resulting from the 2017 Accreditation CFS, view the areas of future focus. Programs are welcome to provide feedback at any time to the CAA through

About ASHA

The American Speech-Language-Hearing Association (ASHA) is the national professional, scientific, and credentialing association for members and affiliates who are audiologists, speech-language pathologists, speech, language, and hearing scientists, audiology and speech-language pathology assistants, and students.

Connect With ASHA

About the CAA

The Council on Academic Accreditation in Audiology and Speech-Language Pathology (CAA) accredits eligible clinical doctoral programs in audiology and master's degree programs in speech-language pathology. The CAA relies on a dedicated corps of volunteers serving as Council members and site visitors to accomplish the work of the accreditation program.

Contact the CAA

Questions and/or requests for information about accreditation or the CAA can be directed to:

The Council on Academic Accreditation in
Audiology and Speech-Language Pathology

American Speech-Language-Hearing Association
2200 Research Boulevard, #310
Rockville, MD 20850


Email the CAA